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Hanover, 22.08.2008

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The new orthography came into in 2005. What about its actual use at present? Exemplary analyses from a daily paper of Hanover show the existing discrepancy between demand and reality. The NETGUIDE for its part remedies this matter and an interview presents our expert's point of view. more

Corpora at mediensprache.net

If you intend to analyze media, you may find the appropriate corpus at mediensprache.net. Certainly, this is for free. more

Transcription systems

The article introduces different transcription systems such as GAT, HIAT, CATS or IMT. Additionally to this, a specially developed form of presentation of "media in motion" on the internet is presented, the WBT. more

Analysis of Mass Media

Contrary to theoretical aspects and basics for the media analysis you can find here articles with concrete analyses. more

Advertising: TV spots and webvertising

Advertising material cannot have greater potential than multimedia advertising on TV and on the internet. On our website you can find information on the following subjects: forms of advertising, terms used in advertising, history of advertising, and a partly usable database with TV spots and web-advertising. more

Literature: Search for Publications

We offer you the opportunity of searching for headwords and/or authors in more than 3000 publications (in German and English) ordered systematically as regards subject matter:

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